not just a shop jigsaw

not just a shop exclusively sells work created by UAL students and alumni. Last year they launched a new competition, asking students to submit designs for a 1000 piece jigsaw puzzle.

We were briefed to support on the jigsaw box design to ensure it was on brand, elevated the selected artwork and would be eye-catching on the shelves in the Central London store. 

We designed a small wraparound label including the UAL logo, student name and details about the product, allowing the student work to take centre stage.

Story: Bringing student work to life in 1,000 pieces with not just a shop

“The Creative team did a fantastic job creating a contemporary jigsaw box and fold out poster that champions UAL's talent to the London high street. The collaboration has given the winning students an amazing portfolio piece and I can't wait for them to see their designs turned into a retail ready product!”

Clio Delcour-Min, not just a shop Retail and Student Engagement Coordinator, UAL