not just a shop jigsaw



Design leadership
Stakeholder management
Editorial design
Design for retail


not just a shop exclusively sells work created by UAL students and alumni. In 2025 they launched a new competition, asking students to submit designs for a 1000 piece jigsaw puzzle.
We were briefed to support on the jigsaw box design to ensure it was on brand, elevated the selected artwork and would be eye-catching on the shelves in the Central London store. 

We designed a small wraparound label including the UAL logo, student name and details about the product, allowing the student work to take centre stage.

Story: Bringing student work to life in 1,000 pieces with not just a shop






Testimonial

ClioRetail and Student Engagement Coordinator, UAL
“The Creative team did a fantastic job creating a contemporary jigsaw box and fold out poster that champions UAL's talent to the London high street. The collaboration has given the winning 
students an amazing portfolio piece and I can't wait for them to see their designs turned into a retail ready product!”





Collaborative design process

View and buy a jigsaw from not just a shop


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